Meta Production Configuration
Real Meta configuration checklist for connecting Meta Business Manager, Developer App, Ad Account, Facebook Page, Lead Forms, Webhooks and CRM lead capture.
Logged In
Catechu Admin
Provider
META
Connection Status
PENDING
Configured
0
Pending
4
Backend Environment Variables
All Meta keys and tokens must be stored only in backend .env. Frontend must never receive Meta secrets.
META_BUSINESS_ID
Meta Business Manager ID connected with the client business.
META_APP_ID
Meta Developer App ID used for Marketing API and Lead Ads integration.
META_APP_SECRET
Meta Developer App Secret. Keep this only on backend server.
META_ACCESS_TOKEN
Long-lived access token or system user token for server-to-server API calls.
META_AD_ACCOUNT_ID
Ad account ID in act_xxxxx format for campaign and insights sync.
META_PAGE_ID
Facebook Page ID connected with lead forms and leadgen webhooks.
META_VERIFY_TOKEN
Private verification token used when Meta verifies the webhook callback URL.
META_GRAPH_BASE_URL
Graph API base URL. Kept configurable so API version can be changed without code change.
Production Webhook URLs
Verification URL
GET https://your-production-domain.com/meta/webhook
Lead Capture URL
POST https://your-production-domain.com/meta/webhook
Event
leadgen
Security Rules
Go-Live Flow
Create or use existing Meta Developer App
Connect app with Meta Business Manager
Generate backend access token or system user token
Add ad account ID and page ID in backend environment
Configure webhook callback URL in Meta app
Subscribe page to leadgen webhook events
Run page, form, campaign and insights sync
Receive live leadgen events and fetch lead details
Create CRM lead and assign to salesperson
Trigger dialer, WhatsApp and SMS follow-up